Mom and Pop Disease - (part 3) "WHAT WAS I THINKING?"

When we left our hero/heroine in Part 2, he or she had just had one of those "Uh-Oh Moments" This is where you can do one of three things:

• You can panic.

• You can try taking on level two the hard way, like the old saying; "WHEN THE GOING GETS TOUGH, THE TOUGH GET GOING", and see how that works.

OR

• You can consult a professional and learn how to keep everything on track.

You would be surprised at the things people do when this moment occurs! Things begin to happen very quickly at this stage: some good, some not so good. Some are self-inflected wounds and some are just a part of fighting the good fight. Let's examine each of the three for some of the possibilities that exist.

Please remember something; these are only a few of the most prevalent observations. There are too many combinations to try and capture all of them without specifics!

•  PANIC - Typically the first thought and the most destructive of the all the self inflicted wounds. This one can be fatal because it leads to bad business decisions. You see, a Start-Up is like a new born baby in many ways. If not constantly cared for in every way at the beginning and for some time, bad things happen quickly. As with a baby you must have eyes in the back of your head and be able to forecast future events with some accuracy. Sound impossible? Parents do it every day! Remember, as long as you catch the problems early there is almost always something you can do to get on the mend. 

  Be alert and concerned, but never panic!

• MEET LEVEL TWO HEAD ON - This strategy is both good and bad. Taking the bull by the horns is a great idea, if you are prepared to do so! 

THE GOOD PART: Something happened to make you start thinking this way. It's called intuition. kind of a sense of foreboding. I call it that because it comes from previous experience and common sense as opposed to educated perspective.If you take a moment to think it through, you will see you are unprepared and that's why you're having these thoughts now.

THE BAD PART: You have already encountered the good part and decided to take on level two with the same resources, experience and knowledge as before. Basically, throw the chips in the air and see where they land. You know, bang heads with level two and see who wins!

• CONSIDER A BUSINESS DEVELOPMENT CONSULTANT - This is the best of the three. I don't say that because that is my stock and trade. This is a very important stage in the life of you're new born and all things should be taken into account. As with an infant, if there was the potential for problems, existing or anticipated you would want a professional's opinion before making an attempt to rectify that problem.

 Remember to try and look at this from a parent's point-of-view.I know it sounds crazy but it works every time.There are so many things to keep in mind. The most important is to do your homework. I'm sure there are people like me that would help. It's not always about the money, for me anyway.

THE NEXT POST WILL BE VERY IMPORTANT. IT'S ABOUT THE DIFFERENCE BETWEEN BUSINESS DEVELOPMENT AND BUSINESS COACHING. THIS IS A MUST KNOW!!!!!!